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AutoTrader South Africa|Motus|Automotive|Retail Motor Industry Organisation|Henk Ferreira|Ipeleng Mabusela
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RMI appoints new COO

Henk Ferreira

Henk Ferreira

2nd July 2026

By: Lumkile Nkomfe

Creamer Media Online Writer

     

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Industry body the Retail Motor Industry Organisation (RMI) has announced the appointment of Henk Ferreira at its new COO, effective July 1.

RMI CEO Ipeleng Mabusela says Ferreira’s appointment strengthens the organisation’s operational leadership capacity at an important time for the automotive industry.

“Henk’s record of turning strategy into operational results, combined with his depth of experience across automotive finance, insurance and dealer networks, makes him an excellent fit for the RMI as we continue delivering value for our members and key stakeholders, she says.

Ferreira brings more than 23 years of senior leadership experience across operational management, digital transformation and regulated financial services, having previously worked at JSE-listed automotive industry company Motus Holdings, as subsidiary M-Sure’s sales and partnership executive head.

In that role, he carried full profit and loss accountability across a national independent and franchised dealer network. 

Prior to that, he spent seven years at automotive trading company AutoTrader South Africa, where he was responsible for driving growth across new channels, including commercial, agriculture, bike and leisure segments while building the governance frameworks, operational infrastructure, and reporting systems that sustained the business' growth. 

Ferreira holds a Postgraduate Diploma in Business Administration as well as an associate professional designation through the Insurance Institute of South Africa.

He has also been nominated for the Motus Future Leaders Programme at the Gordon Institute of Business Science and plans to resume his Master of Philosophy with specialisation in Innovation and Development at the University of Johannesburg.

Edited by Chanel de Bruyn
Creamer Media Online Managing Editor

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